What is LIV Golf?

Mini golf in Christchurch​

Golf has always been considered a traditional sport with strict rules and regulations. However, a new era of golf has emerged with the introduction of LIV Golf.

The golfing landscape is being shaken up by an ingenious idea that is taking the world of golf by storm. It presents a new and exciting perspective to the sport, which is gaining immense popularity and attracting a fresh crop of golf enthusiasts and players alike.

How did LIV Golf originate?

LIV Golf is a relatively new organisation in the golfing industry, having launched its first tournament in January 2021. However, the concept and planning of LIV Golf go back several years, and it has been in development since 2017.

The idea for LIV Golf originated from Greg Norman, an Australian professional golfer and entrepreneur. Greg Norman boasts an impressive resume. Besides being a former number-one golfer, he has also managed to get involved with a myriad of businesses including golf course design, real estate, and winemaking. He is also a television commentator and golf analyst.

Norman teamed up with Paul Azinger, a former professional golfer and television commentator, to develop the concept of LIV Golf. The two men created a new format of golf that would focus on shorter, more exciting matches that could be played in under three hours. The format would feature 12 players, with each match consisting of six holes.

After developing the concept, Norman and Azinger began to seek funding to launch LIV Golf. They secured investment from several high-profile individuals, including Mohamed Alabbar, the founder of Emaar Properties, and Sheikh Fahim Al Qasimi, a member of the ruling family of Sharjah. With the funding in place, they were able to establish LIV Golf and begin planning for their first tournament.

The first LIV Golf tournament took place in January 2021 in Dubai, United Arab Emirates. Since the first tournament, LIV Golf has continued to gain momentum. The organisation has announced plans for additional tournaments, including events in the United States and Europe. The organisation has also continued to attract investment, with high-profile individuals such as Tony Finau and Michael Jordan getting involved.

How does LIV Golf work?

The LIV Golf format involves eight teams of two players each competing against each other over two days. LIV Golf’s match format follows the “best-ball” approach, which allows both players on a team to play their ball, and the team’s score is determined by the lowest score of the two players. Throughout the tournament, every team competes in six matches across a span of two days, with the ultimate victors being the ones who score the most points by the end of the event. LIV Golf also features a unique scoring system where the players’ earnings are based on the number of points they score during the tournament. This means that the players are incentivised to play aggressively and score as many points as possible to increase their earnings.

Why is LIV Golf so popular?

LIV Golf has become popular due to its unique format, which is designed to create excitement and entertainment for both players and fans. The team-based matches add a new dimension to the sport, making it more interactive and engaging for the audience. This format is also designed to attract a younger audience, who may find traditional golf tournaments too long and tedious. Another reason why LIV Golf is popular is that it features some of the world’s top golfers. Players like Rory McIlroy, Dustin Johnson, and Justin Rose have already committed to playing in LIV Golf tournaments, making it an attractive proposition for golf fans.


In conclusion, LIV Golf is a revolutionary concept that has taken the golfing world by storm. It has shaken up the traditional approach to the sport by offering a unique format that incorporates team-based matches and an innovative scoring system. As a result, it has gained popularity among golf enthusiasts who are looking for a more engaging and thrilling golfing experience. What makes LIV Golf stand out is its emphasis on entertainment and its ability to attract a younger audience. By creating a more dynamic and interactive golfing experience, it has successfully managed to break the monotony associated with the sport, making it more appealing to a wider demographic. With its constantly evolving format and the inclusion of the world’s top golfers, LIV Golf promises to offer an exciting future for the sport of golf.